Updated on March 07, 2025 12:19:56 PM
Signage is an important business marketing tool that creates awareness among the target audience and also enables higher brand recall. With industrial as well as commercial activities booming in one of the prominent states of Andhra Pradesh, the state is witnessing the increasing usage of outdoor advertisements like shop signs, billboards, hoardings, and digital displays. However, the installation of signage falls under a local regulation in view of issues related to safety, aesthetics, and environmental balance.
Every individual, organization, or commercial enterprise that wishes to create outdoor advertising must, first of all, obtain a license in the form of a Signage License. We shall discuss here the different types of Signage Licenses applied for, fees, and regulations followed in Andhra Pradesh while acquiring the Signage License.
A license application to put up signage involves a comprehensive proposal that is submitted to the concerned local authority with details regarding design specifications, location details, and copies of all the other certificates. Some may call for more clearance over particular areas or signage types.
It affects the signage policy of Andhra Pradesh because that state puts more emphasis on industrial development and smart city initiatives. The state has been adapting to modern advertising trends, with emerging guidelines for digital and LED signage mainly in urban and industrial corridors.
A signed license is a license issued by the local municipal authority to any business or individual to put up an outdoor advertisement such as a shop sign, billboards, banners, and LED displays. The licensed goal for signage encompasses the regulation of design, placement, and sizes so that it will comply with guidelines on public safety, aesthetics, and environmental setup from the local authority.
Signage Licenses are issued by the concerned ULBs, depending on location that include municipal corporations, municipalities, and panchayats, in Andhra Pradesh. The state's commercial centers Visakhapatnam, Vijayawada, and Guntur-are especially active concerning signage regulations.
Every individual, organization, or commercial enterprise that wishes to create outdoor advertising must, first of all, obtain a license in the form of a Signage License.
There exist various types of Signage Licenses in West Bengal, categorized based on the category, size, and nature of signage. Below are some common types of Signage Licenses in West Bengal:
Required documents are Signage Licenses in West Bengal given below:
Generally, the process of applying for a Signage License in West Bengal follows some steps. Here's a simplified overview of the procedure:
Normally, the authority issuing the license for signage is the local municipal corporation or the urban development authority in the area where the signage is proposed to be erected.
Each local authority has certain rules in terms of the size, design, placement, and illumination of signs. Ensure that you get the rulebook or guidelines from the authority to be guided by local rules.
Some documents will be required to accompany your application. Prepare the Required Documents
Applications have to be filled out duly and submitted, along with other required supporting documents, to the concerned municipal office. Some of these are also available to be applied online through the portals of some municipalities for the issuance of Signage Licenses.>
However, after the lodging of the application, the local body or municipal authority can conduct a site visit to see if the proposed sign adheres to the rules related to safety, size, and placement.
The relevant authority will assess your application, documents, and inspection report. In case the above requirements are in order, your application will be approved.
Some time is actually required to be approved, depending on the authority in that area and how complex the signage is.
After the application is approved by the authority, you can receive your license for the signage. This license will contain information about how long it lasts and how long it should be renewed.
Signage Licenses are usually set to have an expiration date. Before the license expires, you will need to submit renewal requests along with the required documentation and fees once more.
Note: It might take some weeks or even months, depending on the complexity of the procedure and the workflow of the authority.
The fee structure for a Signage License in West Bengal depends on several factors, such as the size, type, and location of the signage.
| Types of signage | Size sq.ft | Government fee ₹ |
|---|---|---|
| Shop signboards | Up to 20 sq. ft. | ₹500 to ₹3,000 |
| Billboards | 50 - 200 sq. ft. | ₹10,000 to ₹50,000/td> |
| Digital LED displays | Any size | ₹20,000 to ₹75,000 |
| Illuminated signage | Any size | ₹5,000 to ₹20,000 |
| Temporary banners | Up to 30 sq. ft. | ₹1,000 to ₹5,000 |
| Rooftop signage | Any size | ₹15,000 to ₹60,000 |
Professional fee for a Signage License in Andhra Pradesh starts from ₹ 15,000.
Note: The aforementioned fees are exclusive of GST.
It is very important to get a Signage License in Andhra Pradesh as businesses or individual companies have to promote their services and products with outdoor advertisements. This ensures the safe installation of signage and adherence to local regulations in terms of aesthetic and environmental well-being at the community level. Ensuring all this also means compliance by businesses to avoid harsh penal sanctions or fines but promotes public visibility in a responsible, structured manner.
At Professional Utilities, we leverage our industry knowledge and expertise to help businesses navigate complex regulations, minimize risks, and optimize operations for maximum efficiency and profitability.
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A Signage License is a license issued by local municipal authorities in the Indian state of Andhra Pradesh that legally authorizes individuals or businesses to install and erect outdoor advertisements, signboards, hoardings, or digital displays.
It has issued a notification that requires any business, organization, or individual looking to install outdoor signage, such as shopfront signs, billboards, or banners, to apply for a Signage License.
A license for signage is issued by the respective ULBs in the state. The same may depend on the location within the state, like municipal corporation municipality, or panchayat.
Varies on the type, size, and location of signage, but generally between ₹500 to ₹50,000 for a year.
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