Updated on March 07, 2025 12:19:57 PM
A rapidly developing city like Gurugram (earlier known as Gurgaon) doesn't need much in addition to outdoor signage to provide brand visibility and attract customers to the business. Be it a big hoarding on the highway or a small shop signboard, this is where businesses use signage to communicate their presence and market services.
In any case, the installation of signage requires one to have a legal permit known as a Signage License. The installations of these permits are regulated by both the Municipal Corporation of Gurugram (MCG) and the Gurugram Metropolitan Development Authority (GMDA).
A Signage License is a legal permit that lets businesses build advertisement material like hoardings, banners, signboards, or digital displays on their premises or in public spaces. The government has a policy that ensures such licenses are mainly issued to regulate the establishment, size, and content of the signage to make sure that it meets safety, aesthetic, or environmental standards.
In Gurugram, a license is compulsorily required for permanent and temporary signage. Failure to obtain a Signage License can result in penalties, fines, or removal of unauthorized signage by the municipal authorities.
But there is something that must be mentioned about Gurugram and its rapid development. Signage legislation might change over time. To the best of my knowledge, the city had already streamlined its licensing process to make online applications and approvals a possibility.
A Signage License is a legal permit that lets businesses build advertisement material like hoardings, banners, signboards, or digital displays on their premises or in public spaces. The government has a policy that ensures such licenses are mainly issued to regulate the establishment, size, and content of the signage to make sure that it meets safety, aesthetic, or environmental standards.
The license system controls billboards, shop front signs, digital signs, and advertisements on public conveyance vehicles. Details in the regulations encompass size, location, structure integrity, and content appropriateness. Generally, proposals that involve full details of the specifications of designs, location, and presentation certifications are submitted to the MCG.
The major corporate hub that Gurugram is going to influence its signage policies, which often equilibrate the required brands with the aesthetic value of the city. There are also guidelines on digital and LED displays with the advancement of technology in the city.
There exist various types of Signage Licenses in Gurugram, categorized based on the category, size, and nature of signage. Below are some common types of Signage Licenses in Gurugram:
Required documents are Signage Licenses in Gurugram given below:
Generally, the process of applying for a Signage License in Gurugram follows some steps. Here's a simplified overview of the procedure:
Normally, the authority issuing the license for signage is the local municipal corporation or the urban development authority in the area where the signage is proposed to be erected.
Each local authority has certain rules in terms of the size, design, placement, and illumination of signs. Ensure that you get the rulebook or guidelines from the authority to be guided by local rules.
Some documents will be required to accompany your application. Prepare the Required Documents
Applications have to be filled out duly and submitted, along with other required supporting documents, to the concerned municipal office. Some of these are also available to be applied online through the portals of some municipalities for the issuance of Signage Licenses.
However, after the lodging of the application, the local body or municipal authority can conduct a site visit to see if the proposed sign adheres to the rules related to safety, size, and placement.
The relevant authority will assess your application, documents, and inspection report. In case the above requirements are in order, your application will be approved.
Some time is actually required to be approved, depending on the authority in that area and how complex the signage is.
After the application is approved by the authority, you can receive your license for the signage. This license will contain information about how long it lasts and how long it should be renewed.
Signage Licenses are usually set to have an expiration date. Before the license expires, you will need to submit renewal requests along with the required documentation and fees once more.
Note: It might take some weeks or even months, depending on the complexity of the procedure and the workflow of the authority.
The fee structure for a Signage License in Gurugram depends on several factors, such as the size, type, and location of the signage.
| Types of signage | Size sq.ft | Government fee ₹ |
|---|---|---|
| Shop signboard | Up to 15 sq. ft. | ₹1,000 to ₹10,000 |
| Medium signboard | 15 to 40 sq. ft. | ₹10,000 to ₹30,000 |
| Large signboard | 40 to 100 sq. ft. | ₹30,000 to ₹50,000 |
| Extra large hoardings | Above 100 sq. ft. | ₹50,000 to ₹1,00,000 |
| Digital LED displays | Any size | ₹50,000 to ₹2,00,000 |
| Illuminated signs | Any size | ₹10,000 to ₹50,000 |
| Temporary event banners | Up to 40 sq. ft. | ₹1,000 to ₹10,000 |
| Wayfinding signage | Small under 20 sq. ft. | ₹1,000 to ₹5,000 |
Professional fee for Signage License in Gurugram starts from ₹15,000.
Note: The aforementioned fees are exclusive of GST
Getting the Signage License is among the most important things for business houses in Gurugram to legalize outdoor advertisements and to maintain all other norms according to the municipal corporation. It involves an application and payment of fees along with respective rules and compliances related to size, safety, and content that might be displayed. By following the norms set by the Municipal Corporation of Gurugram (MCG) and the Gurugram Metropolitan Development Authority (GMDA), the business houses can advertise their products and services effectively without any lawsuits.
At Professional Utilities, we leverage our industry knowledge and expertise to help businesses navigate complex regulations, minimize risks, and optimize operations for maximum efficiency and profitability.
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License for signage in Gurugram: Before hoisting any sort of advertisement outside, such as shop signboards, hoardings, hoarding boards, banners, and digital board advertisements, a license is applied for.
Licenses for signage are granted by both the Municipal Corporation of Gurugram and the Gurugram Metropolitan Development Authority.
The Signage License is one year in duration and hence renewed every year.
No, the law prohibits installing signage without a license, and the respective authorities may seize the signage, impose a penalty, or collect fines ranging between ₹5,000 and ₹50,000 and above for the offense
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