Updated on March 07, 2025 12:19:57 PM
Signage Licenses are an integral part of Odisha's urban management. Regulated at the local level by municipal corporations and urban development authorities, these licenses aim to control outdoor advertisements in such a manner that the aesthetic legitimacy of cities and towns throughout the state can be maintained.
This system of licensing aims at striking a balance between business needs, such as proper advertising, and the preservation of Odisha's unique cultural and natural landscapes.
The main legislative framework for signage licensing in the State of Odisha is the Odisha Municipal Corporation Act, 2003, and the subsequent amendments thereto. The provisions that regulate outdoor advertisement hoardings and also other types of public signage frame a structure for the management thereof. In the major cities, the Bhubaneswar and Cuttack municipal corporations take important initiatives to implement and enforce rules.
License charges are different in Odisha also, varying upon the size of the sign, location, and tenure of license. The highest charges are collected for highly visible and prime locations in cities due to high commercial value.
Odisha has been recently changing the licensing procedure of signboards and has streamlined and made efficient application systems by various municipalities, bringing these online. It is very keen on environmental considerations and thus encourages the use of eco-friendly materials in outdoor advertisements.
Odisha is a rapidly developing state in India where industries, commercial activities, and infrastructures are growing day by day. As the speed of urbanization is very high, for the benefit of commercial enterprises, outdoor advertisement has gained importance to introduce their products and services to society. However, to install any such regularly used billboard, hoarding, or shop business houses have to abide by the legal regulations governing outdoor advertisement.
A Signage License is a mandate for any business or individual who wishes to set up any form of signage in public or private spaces; it thereby lines it up with safety, urban planning, and environmental regulations.
There exist various types of Signage Licenses in Odisha, categorized based on the category, size, and nature of signage. Below are some common types of Signage Licenses in Odisha:
Required documents are Signage Licenses in Odisha given below:
Generally, the process of applying for a Signage License in Odisha follows some steps. Here's a simplified overview of the procedure:
Normally, the authority issuing the license for signage is the local municipal corporation or the urban development authority in the area where the signage is proposed to be erected.
Each local authority has certain rules in terms of the size, design, placement, and illumination of signs. Ensure that you get the rulebook or guidelines from the authority to be guided by local rules.
Some documents will be required to accompany your application. Prepare the Required Documents
Applications have to be filled out duly and submitted, along with other required supporting documents, to the concerned municipal office. Some of these are also available to be applied online through the portals of some municipalities for the issuance of Signage Licenses.
However, after the lodging of the application, the local body or municipal authority can conduct a site visit to see if the proposed sign adheres to the rules related to safety, size, and placement.
The relevant authority will assess your application, documents, and inspection report. In case the above requirements are in order, your application will be approved.
Some time is actually required to be approved, depending on the authority in that area and how complex the signage is.
After the application is approved by the authority, you can receive your license for the signage. This license will contain information about how long it lasts and how long it should be renewed.
Signage Licenses are usually set to have an expiration date. Before the license expires, you will need to submit renewal requests along with the required documentation and fees once more.
Note: It might take some weeks or even months, depending on the complexity of the procedure and the workflow of the authority.
The fee structure for a Signage License in Odisha depends on several factors, such as the size, type, and location of the signage.
Types of signage | Size sq.ft | Government fee ₹ |
---|---|---|
Shop signboards | Up to 20 sq. ft. | ₹1,500 to ₹3,500 |
Billboards | 50 - 200 sq. ft. | ₹25,000 to ₹75,000 |
Digital LED displays | Any size | ₹30,000 to ₹1,50,000 |
Illuminated signage | Any size | ₹5,000 to ₹35,000 |
Temporary banners | Up to 30 sq. ft. | ₹2,000 to ₹10,000 |
Rooftop signage | Any size | ₹30,000 to ₹1,00,000 |
Professional fee for a Signage License in Odisha starts from ₹15,000.
Note: The aforementioned fees are exclusive of GST.
A Signage License in Odisha is considered to be an obligation for the outdoor signboard advertisement so for the shop signboards, billboard advertisement, and digital display. The proper licensing should guarantee safety and environmental regulations while fostering the aesthetic value of the attraction.
At Professional Utilities, we leverage our industry knowledge and expertise to help businesses navigate complex regulations, minimize risks, and optimize operations for maximum efficiency and profitability.
A Signage License is like a legal permit issued by the local Odisha authorities that allows companies or individuals to use outside advertisements, including the use of billboards, shop signboards, digital displays, and banners.
State and local governing bodies such as Bhubaneswar Municipal Corporation, Cuttack Municipal Corporation, and other ULBs are in charge of distributing Signage Licenses within their jurisdictions. In the countryside, local panchayats run the licensing process for signage.
In fact, getting a license is legally mandatory to display any form of outdoor advertising in Odisha. Without the license, you'll either face fines along with the removal of your signage or be taken through law proceedings.
Varies on the type, size, and location of signage, but generally between ₹500 to ₹50,000 for a year.
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