Updated on March 07, 2025 12:19:57 PM
Signboard licenses are of great importance as a regulatory tool controlled by local municipal corporations and urban development authorities for displaying outdoor advertisements, hoardings, and public signage in Punjab. These licensing systems played a significant role in keeping the cities beautiful, and safe public places, and also helped the local governments to raise revenue in all the cities and towns in the state.
The Punjab Outdoor Advertisement Policy guides the process of licensing signage and presents an attempt at standardizing the approach to outdoor advertising in the state, although cognizant of the various uniqueness embodied in different urban environments within the state. The policy therefore strikes a balance between business needs to push their products and services as well as preserving the heritage aspects of Punjab and its urbane landscapes.
Outdoor signage primarily serves to publicize businesses, giving a business some form of exposure and thus attracting potential customers. Ranging from a signboard of the smallest shop to a billboard of the largest outdoor sign, this signage contributes to the recognition of the brand name and the delivery of messages by the public. However, in terms of installing outdoor signage in Punjab, it is highly controlled by the local municipal government in respect to safety, aesthetics, and zoning norms.
A Signage License is a lawful permission granted by the Punjab-based local authorities or Urban Local Bodies for the setting up and exhibition of outdoor advertisements by commercial or individual establishments. This will include board structures, shop signboards, electronic display boards, banners, and all other types of signage.
Licensing and regulation of signage are aimed at controlling the placement, design, and size of signage in public as well as private spaces. Public safety and aesthetic interests of cities are kept as prime considerations.
The policy therefore strikes a balance between business needs to push their products and services as well as preserving the heritage aspects of Punjab and its urbane landscapes. These licensing systems played a significant role in keeping the cities beautiful, and safe public places, and also helped the local governments to raise revenue in all the cities and towns in the state.
There exist various types of Signage Licenses in Punjab, categorized based on the category, size, and nature of signage. Below are some common types of Signage Licenses in Punjab:
Required documents are Signage Licenses in Punjab given below:
Generally, the process of applying for a Signage License in Punjab follows some steps. Here's a simplified overview of the procedure:
Normally, the authority issuing the license for signage is the local municipal corporation or the urban development authority in the area where the signage is proposed to be erected.
Each local authority has certain rules in terms of the size, design, placement, and illumination of signs. Ensure that you get the rulebook or guidelines from the authority to be guided by local rules.
Some documents will be required to accompany your application. Prepare the Required Documents
Applications have to be filled out duly and submitted, along with other required supporting documents, to the concerned municipal office. Some of these are also available to be applied online through the portals of some municipalities for the issuance of Signage Licenses.
However, after the lodging of the application, the local body or municipal authority can conduct a site visit to see if the proposed sign adheres to the rules related to safety, size, and placement.
The relevant authority will assess your application, documents, and inspection report. In case the above requirements are in order, your application will be approved.
Some time is actually required to be approved, depending on the authority in that area and how complex the signage is.
After the application is approved by the authority, you can receive your license for the signage. This license will contain information about how long it lasts and how long it should be renewed.
Signage Licenses are usually set to have an expiration date. Before the license expires, you will need to submit renewal requests along with the required documentation and fees once more.
Note: It might take some weeks or even months, depending on the complexity of the procedure and the workflow of the authority.
The fee structure for a Signage License in Punjab depends on several factors, such as the size, type, and location of the signage.
| Types of signage | Size sq.ft | Government fee ₹ |
|---|---|---|
| Shop signboards | Up to 20 sq. ft. | ₹1,000 to ₹3,000 |
| Billboards | 50 - 200 sq. ft. | ₹10,000 to ₹50,000 |
| Digital LED displays | Any size | ₹20,000 to ₹75,000 |
| Illuminated signage | Any size | ₹5,000 to ₹20,000 |
| Temporary banners | Up to 30 sq. ft. | ₹1,000 to ₹5,000 |
| Rooftop signage | Any size | ₹15,000 to ₹60,000 |
Professional fee for a Signage License in Punjab starts from ₹ 15,000.
Note: The aforementioned fees are exclusive of GST.
To put up signs outside their premises to promote their services or sell their products, a business or individual must obtain a Signage License in Punjab. Acquisition of the license through proper procedure and adherence to the dictates of the regulations at local levels will facilitate the lawful installation of signs without penalties that serve to organize an urban space development. Properly licensed signs increase corporate visibility, ensure public safety as well as address environmental concerns.
At Professional Utilities, we leverage our industry knowledge and expertise to help businesses navigate complex regulations, minimize risks, and optimize operations for maximum efficiency and profitability.
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A Signage License is a permit issued by municipal authorities or Urban Local Bodies of Punjab to businesses or individuals in order to post outdoor signs, billboards, and other forms of advertising on public or private property.
A license would be needed for the legal display of advertisements and billboards. It would ensure that the signage, undoubtedly, is safe and harmless from every dimension of the safety, environmental, and aesthetic objectives of the local authority.
This is issued by the local municipal corporation, the municipal council, or the village panchayat, according to the area in which the signage is installed.
Varies on the type, size, and location of signage, but generally between ₹500 to ₹50,000 for a year.
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